Twitter's egg avatar, often a symbol of
anonymous online harassment on the social media service, is no more.
On Friday, Twitter
confirmed it's ditching the egg in favor of a more generic, default
icon resembling a human figure. Twitter cites several reasons for the change,
including encouraging users to switch to an image more reflective of their
personality. But one reason for the switch is the association with online
abuse.
"We’ve noticed patterns of behavior
with accounts that are created only to harass others – often they don’t take
the time to personalize their accounts," reads an excerpt from a Twitter
blog post explaining the change. "This has created an association between
the default egg profile photo and negative behavior, which isn’t fair to people
who are still new to Twitter and haven’t yet personalized their profile
photo."
The design was inspired by generic
iconography such as bathroom signs. However, Twitter says they wanted to avoid
a silhouette with a circular head shape because of its association with
masculinity.
"We reviewed many variations of our
figure, altering both the head and shoulders to feel more inclusive to all
genders," said Twitter.
The removal of the egg avatar arrives at
a time where Twitter is still wrestling with how to curtail harassment on its
platform. Last month, Twitter CEO Jack Dorsey pledged
a "completely new approach to abuse," starting
with a series of updates including stopping users permanently suspended from
the platform from creating new accounts.
Twitter is trying to shed a reputation as
a home to Internet trolls to fend off pressure from Wall Street to boost its
user base. Last quarter, Twitter
had 319 million monthly active users, up 4% from the previous year.
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